Showing posts with label social media marketing. Show all posts
Showing posts with label social media marketing. Show all posts

Friday, October 23, 2009

How to promote your business and website using LinkedIn

Linkedin is one of the most popular social network website among professionals. I would rather say it’s a facebook or orkut for professionals. Linkedin is not only useful for professional as a source for better career prospect but it’s also a wonderful tool for businesses for promotion.

How it’s possible?

First thing is to create a profile however just creating a profile is not enough, for promoting your business and website in fruitful way you need to make yourself a POWER USER of linkedin. Creating a profile thus can take anywhere from 5 minutes to couple of hours depending upon the level of depth you digg in your profile. My tip is to make your linkedin profile as your online resume put each and every detail of your education, job history in the same way as you create your CV.

Once profile is created use to connect with the people you know who are already over linkedin it may be your colleagues etc. Also you can invite the people you know and they will be added to your connects.

Third step is to join your company communities, groups etc. Like I have created and joined the community. Also make sure you spend at least 10 to 30 mins daily on Linkedin.

Promote your linked in profile by putting in your email signatures, website, blogs etc.

That was all about Linkedin promotion, one another good URL to promote is google profile. Please check – How to use google profile as marketing tool?

Also visit – SMO Optimization

Monday, August 10, 2009

Social Bookmarking - The art of getting tagged

All of us know about social bookmarks, social bookmarks are just like bookmarks you use in your favorite web browser to store the website you like or find informative to browse later. Social bookmarks differ in the manner that they can be accessed from any computer with internet connection rather than your PC, laptop of office computer. Social bookmarks can be both private and public. Popular social bookmarking websites like Delicious, Digg, stumbleupon etc have good google PR and these sites have traffic of thousands of daily visitors. If used properly social bookmarking can be used as a great marketing tool. If your website bookmarks get more number of diggs, votes, ratings or taggs then changes are there that your site may show up at top bookmarks or home page of such highly traffic websites thus bringing you tons of traffic. Also bookmarks at these website most of the times get showed up in search engine results within hours you create the social bookmark, thus a quick way to rank for some log trail keywords within the shortest span of time.

Learn more about social bookmarking services.

Monday, August 3, 2009

Why Social Media is Important for your Website?

What is social media and why social media marketing is important for any websites? This single question actually consist of multiple questions.

First of all what is social media?
Online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other. To make it more simple fe example of social media websites are Orkut, Twitter, Facebook, Digg, Delicious etc.

Why is social media marketing is improtant for a website?
Social media marketing refers to promoting your website, products or services etc over social networks for creating brand awareness, getting more online exposure, traffic and business. SMO is very much needed part of any search egine marketing campaign today as Web 2.o is need of the hour today. Some of the reasons why you can't ignore social media marketing today are:

  • Brand building
  • Increased brand awareness
  • Quick exposure
  • Helpful in word to mouth and viral marketing
  • Increased traffic
  • Increse in sales
  • Helpful in search engine rankings
  • Helpful in Online reputation management