What is social media and why social media marketing is important for any websites? This single question actually consist of multiple questions.
First of all what is social media?
Online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other. To make it more simple fe example of social media websites are Orkut, Twitter, Facebook, Digg, Delicious etc.
Why is social media marketing is improtant for a website?
Social media marketing refers to promoting your website, products or services etc over social networks for creating brand awareness, getting more online exposure, traffic and business. SMO is very much needed part of any search egine marketing campaign today as Web 2.o is need of the hour today. Some of the reasons why you can't ignore social media marketing today are:
- Brand building
- Increased brand awareness
- Quick exposure
- Helpful in word to mouth and viral marketing
- Increased traffic
- Increse in sales
- Helpful in search engine rankings
- Helpful in Online reputation management
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